user research that feels like a hug

I help your team make sharper decisions, unblock product work, and build research habits that actually stick.


I’ve helped great companies at ↓

SERVICES

Research Strategy

Systems Setup

Live Research

Team Coaching

Hiring Support

Continuous Discovery (eeek)

UXR Toolkits

Company Workshops

Democratization (bigger eeek)


I work side by side with your team to run the research that clears the fog.

The kind that helps your PMs stop second-guessing, your designers move with purpose, and your roadmap feel a little less like a gamble.

Everything I do is built around your flow, your pace, and the way your team actually works.

Quick check-ins. Thoughtful feedback. Research that fits and sticks.

Need someone who can just handle it? You’re in the right place.

Let’s talk →

Not just a researcher.
I’m your partner.

Built to fit. Designed to land.


RESEARCH THAT UNBLOCKS. FAST.

You’re stuck in decisions that never land. The team’s guessing. I jump in, find the gaps, and get answers that move things forward. No overthinking. No delays. Just momentum.

INSIGHTS THAT GET USED (NOT JUST NODDED AT)

I don’t hand you a deck and hope for the best. The research lands where it matters: roadmaps, strategy, what gets built. You’ll hear it quoted in meetings. That’s the bar.

REAL-TIME COLLABORATION, NOT SIDE-SHOW SUPPORT

I work directly with PMs, designers, and leads, inside real work. No middle layers. Just focused input that makes the research stick.

I don’t juggle 10 clients. When I’m in, I’m all in. That means faster context, deeper impact, and work that holds up under pressure

FEWER CLIENTS, DEEPER WORK

“Nikki has been moo-ving research forward for 12 years.” — Daisy, Local Expert Grazer

Researcher who’s seen things. Still smiling.

Hello.
I’m Nikki.

User Research Advisor & Consultant

I once interviewed someone about their cheese spreadsheet.

Rural France. Diary study on food waste. I expected a few vague fridge habits and maybe a sticky note system.

Instead?

A spreadsheet.

With macros.

And pivot tables.

And a backup. On a USB stick.

I nearly wrote them off as That One Weird Participant™.

But then I saw it. Across the sessions, the pattern held: anyone with any kind of tracking system wasted less food. Didn’t matter where they lived, what they earned, or how much cheese they had on hand.

That one insight rerouted the whole project.

Suddenly it wasn’t about reminders or clever tips but helping people build structure. That shift ended up changing how a grocery delivery app designed its planning tools.

It also changed how I work. Because the moment I start looking for evidence to back up what I already think, I stop being useful.

Since then, I’ve coached researchers inside Google, Amazon, Meta, Spotify—and inside startups where “we need answers yesterday” is the default setting. I’ve trained PMs who didn’t think they did research. I’ve helped teams stop spinning and start influencing. I’ve built systems that survive messy growth spurts, last-minute pivots, and org charts held together with Slack threads.

Now I run Drop In Research.

I work with a handful of teams each year, side by side with the people doing the work.

What I bring is structure, speed, and the kind of clarity that helps you stop circling the same problem and start actually solving it.